Tracking frozen yogurt, with a focus on California. For more frozen yogurt coverage, check out the International Frozen Yogurt Association (IFYA) at internationalfrozenyogurt.com
Friday, March 18, 2011
Lychee Pinkberry Has Arrived
Fro-yo girl here. It's March 18th, the launch date for Pinkberry's newest seasonal flavor, Lychee. I haven't tried it yet. I'm hundreds of miles from the nearest PB at the moment but I will try it soon. I'm definitely curious about how lime and lychee are when paired together. Bye Blood Orange Pinkberry - you will be missed.
You know you love me. X0 X0, fro-yo girl.
Here's the press release where you can read all about today's exciting news.
NEW LYCHEE FLAVOR IS NOW BLOOMING AT PINKBERRY LOS ANGELES, March 18, 2011 – Just in time for spring, Pinkberry, the original tart frozen yogurt brand, introduces a limited-time-only flavor that celebrates the season with its flowery notes and clean, tangy finish--Lychee Pinkberry. The new flavor is delicious by itself but is superb when paired with a squeeze of lime juice that brings out the flavor of the lychee and adds the perfect “zing.”
Lychee is a small tropical fruit with a sweet and fragrant flavor that originates from southern China. Pinkberry’s dedication to using the highest quality ingredients, including lychee fruit puree, non-fat milk and non-fat yogurt helps create this unique flavor that perfectly represents spring by delivering a zesty and refreshing finish.
Lychee Pinkberry and paired toppings will be available in all Pinkberry stores by March 18th. The new featured flavor and pairings are only around for a limited time, so stop by your nearest Pinkberry before they are gone.And don’t forget, Pinkberry Take Home containers let you stock up and bring the light and refreshing Lychee Pinkberry home to enjoy whenever the craving strikes.
About Pinkberry
Pinkberry reinvented the frozen yogurt category when it launched in West Hollywood, CA, in January 2005. Today with more than 110 stores worldwide, it is the most talked about, best tasting, premium frozen yogurt, made with high-quality fresh ingredients. From store design to exceptional customer service to irresistible flavors and toppings, Pinkberry provides a social experience that indulges the senses. Pinkberry’s distinctive flavors are expertly crafted to complement its daily fresh-cut fruit and premium toppings that offer an irresistibly tangy, incomparably clean and refreshing taste. Pinkberry is certified by the National Yogurt Association and carries the Live & Active Cultures Seal. Get a taste of Swirly Goodness by visiting Pinkberry’s Web site, Facebook or Twitter page.
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