Fro-yo girl here. Disney’s Coven Academy just took over Olive & James and Frankie Greek Yogurt on Melrose with a magic-themed pop-up. The event took place on September 30 – October 7. The stars of the show appeared in person to make matcha drinks and froyo. The interior and exterior were transformed into a dark, magical place resembling the grounds of the Coven Academy.
The first 50 guests each day received a complimentary co-branded matcha drink. There was free froyo too. The first 50 guests on Saturday and Sunday received complimentary co-branded froyo. There were lots of giveaways, including charm bracelets, sweatshirts, stickers, socks, photo booth photos, and much more. This was a great pop-up
The matcha drinks and froyo were named after Briar, Sasha, and Tegan. They were served in Coven Academy cups.
- Briar – Awakening froyo: Original Greek froyo, blueberry sauce, edible gold flakes
- Sasha – Mind reader froyo: Original Greek froyo, pink strawberry sauce, pink decorating sugar
- Tegan – Time bender: Original Greek froyo, green pistachio sauce, decorating sugar
The Coven Academy premiered on October 1 on Freeform. You can stream the episodes on Disney+ and Hulu.
You know you love me. X0 X0, fro-yo girl.
Looking for more frozen yogurt news, discussion boards, and resources? Check out the International Frozen Yogurt Association website at http://internationalfrozenyogurt.com/. The IFYA is the independent voice of the frozen yogurt industry.

















