Fro-Yo Girl Speaks
Tracking frozen yogurt, with a focus on California. For more frozen yogurt coverage, check out the International Frozen Yogurt Association (IFYA) at internationalfrozenyogurt.com
Thursday, July 16, 2026
Ice Factory Strawberry Sorbet Ice Bar Review
Fro-yo girl here. While China first popularized ice bars in cute shapes, the trend spread to South Korea. Ice Factory launched a line of fruit-shaped ice bars that claim to be
the first disposable mold packaged ice cream). The bars are individually wrapped. I spotted watermelon, peach, mango, blue lemonade, and strawberry sorbet bars at H Mart in Arcadia. The bars are $3.99 each.
Strawberry sorbet bar: The bar is 67 ml or 2.27 fl. oz. It comes in a plastic mold. You remove the bar and put together the paper holder. It’s made with strawberries and contains strawberry seeds. One bar is 74 calories, 1g total fat, 16g total sugars, and 0g protein. The bar was hard (like a block of ice). I liked the flavor – it tasted like strawberry lemonade. It was tart and sweet. Once it started melting, it did get messy. It’s not as good as the bars you can get at TJ’s because it’s too hard, but it is cuter.
You know you love me. X0 X0, fro-yo girl.
Looking for more frozen yogurt news, discussion boards, and resources? Check out the International Frozen Yogurt Association website at http://internationalfrozenyogurt.com/. The IFYA is the independent voice of the frozen yogurt industry.
Tuesday, July 14, 2026
Go Greek Opens in Brentwood, Los Angeles
Fro-yo girl here. Go Greek is in expansion mode again and is now open in Brentwood, my old Westside neighborhood. It is modeled after a classic yogurteria that you'd find in Greece, serving classic yogurt and frozen yogurt. The mostly white shop with blue accents also looks like something you’d see in Greece.
During my visit, they had Kiehl’s bowls to promote the Kiehl’s collab. The Kiehl’s Better Summer Swirl bowl is banana froyo with pineapple, Greek cookie crumbs, toasted coconut, and cacao drizzle. I didn’t see most of those toppings. You must have to ask for them.
The Greek froyo is self-serve with six flavors a day (though during my visit, the strawberry wasn't available) and healthier toppings for $1.35/oz. Toppings include fresh fruit (more varieties than usual), cookies, dates, mochi, cacao nibs, chocolate chips, yogurt pretzels, nuts, granola, etc.
The menu also includes classic (non-frozen) Greek yogurt that's imported from Greece, sweet and savory Greek yogurt bowls, and smoothies made with Greek froyo.
Some of the toppings cost extra, including the Greek spoon sweets, honey, shaved chocolate, toasted coconut, hemp seeds, and even peanut butter. It seems stingy to me when the yogurt is almost twice as expensive as the average froyo shop. The toppings aren't that special. Even worse, they do not provide any samples.
Their best flavors are plain and Greek honey. Each is rich, creamy, smooth, quite tangy, and thick. Much as I do enjoy both, they are overly sweet.
This is the third Go Greek to open in California this year. It’s also one of two froyo shops in Brentwood.
You know you love me. X0 X0, fro-yo girl.
Looking for more frozen yogurt news, discussion boards, and resources? Check out the International Frozen Yogurt Association website at http://internationalfrozenyogurt.com/. The IFYA is the independent voice of the frozen yogurt industry.
Monday, July 13, 2026
Meadow, a Greek Froyo Walk-Up Window, Opens in Venice
Fro-yo girl here. I’ve been noticing a new trend, froyo walk-up windows, and Venice Beach just got one this week. Meadow is a walk‑up Greek frozen yogurt window that just took over the old Jeni’s Ice Cream space. It’s a stylish-looking window and a prime location, but the execution isn’t quite there yet. The menu is extremely limited, which would be fine if the quality matched the minimalism. Unfortunately, it doesn’t.
Menu & Pricing
The menu lists three froyo creations, and one of them is specifically for kids. You’re not restricted to the creations though. You can customize flavors and toppings. The adult cups are $14, toppings included. Definitely ask for samples before you decide.
The Bases
Tart (dairy): Made with Greek yogurt. The texture was loose and icy, not the dense, creamy Greek froyo people are craving right now. It wasn’t smooth, melted fast, and lacked that satisfying richness you expect from Greek-style froyo. The texture was simply off.
Matcha (vegan): Surprisingly, the vegan matcha was creamier and thicker than the tart, so the texture was better. I’m told that the base has probiotics. In my opinion, the coconut was too strong,, overshadowing the matcha. It also tasted quite sweet, possibly from stevia or another alternative sweetener. I wanted more matcha depth and less sweetness.
Toppings
Strawberries, strawberry purée, pistachio crunch, sprinkles, sea salt, pistachios, dark chocolate drizzle, granola.
You can’t see the toppings. There’s no visual appeal of the toppings, no colorful toppings bar, no moment of froyo joy where you pick your favorites. Everything is hidden away.
The granola was disappointing — very plain, mostly oats, no clusters, no nuts, no texture contrast.
Service
Service was excellent — friendly and helpful. I had many questions, and she answered all of them.
Meadow has potential, but the product needs work. Better texture, stronger flavors, and a more appealing toppings experience would go a long way. Meadow is a pop-up. It should be open for a few months.
You know you love me. X0 X0, fro-yo girl.
MEADOW, 64 Windward Ave, Venice, CA, 90921
Looking for more frozen yogurt news, discussion boards, and resources? Check out the International Frozen Yogurt Association website at http://internationalfrozenyogurt.com/. The IFYA is the independent voice of the frozen yogurt industry.
Saturday, July 11, 2026
Summer Froyo Color Challenge Contest Now Open, Win a $150 Froyo Gift Card
Fro-yo girl here. The International Frozen Yogurt Association just launched a brand new summer contest, and the prize is a $150 gift card to the froyo shop of your choice.
Here's how to enter:
- Pick a summer color (think bright, sunny, tropical, or beachy), and create a froyo cup or cone inspired by that color. It can be monochromatic or a blend of shades, as long as it feels like summer.
- Then snap an original photo or make a video of your creation and post it to Instagram with the hashtags #summerfroyocolor and #froyoassociation. Make sure your profile is public so IFYA can see your entry.
- You can enter as many times as you’d like, and entries are due by midnight PST on July 22, 2026.
If you prefer email, you can send your original photo or video to info@internationalfrozenyogurt.com with the same deadline.
The contest is open to U.S. residents 13 and older.
The Prize
One lucky winner will receive a $150 froyo gift card—and the best part is that you get to choose the shop.
How the Winner Will Be Chosen
Entries will be judged on creativity, aesthetic appeal, visual impact, emotional impact, and message appeal. The winner will be announced on IFYA’s Instagram account, @froyoassociation, on or before July 27, 2026. If the winner submitted the image or video using email, the winner will be notified by email.
Full contest rules are available on the IFYA website.
Summer is the perfect time to play with bright fruit, fun toppings, and refreshing flavors. Show off your love for froyo, and you could win a lot of froyo. Good luck!
You know you love me. X0 X0, fro-yo girl.
Looking for more frozen yogurt news, discussion boards, and resources? Check out the International Frozen Yogurt Association website at http://internationalfrozenyogurt.com/. The IFYA is the independent voice of the frozen yogurt industry.
Thursday, July 9, 2026
July Promotions at Menchie’s
Fro-yo girl here. It’s a new month, which means new promotions at Menchie’s. First up, the featured flavor is a returning favorite, Watermelon Sorbet made with Jolly Rancher flavor. It’s tart and tastes just like a watermelon Jolly Rancher. This flavor was first introduced in 2018.
I spotted two brand new spoons. They look like the regular Menchie’s spoons, only the colors are different. There is a red spoon and a blue spoon. The spoons say This Is My Mix on the handle and feature the image of Menchie. The spoons were inspired by the 4th of July.I saw signs around the store for the upcoming Disney Descendants: Wicked Wonderland movie and a special cup design. The cups show various characters from the movie. The movie comes out on July 16. The Descendants flavor is no sugar added strawberry froyo. They are also offering a new topping, cinnamon apple for the Descendants promotion.
Save the date, Friday, July 17. To celebrate the launch of Disney’s Descendants: Wicked Wonderland the first 50 guests at 3 PM local time will get the first 5 oz for free.
And from July 13 - 16, scan the Menchie’s app for a chance to win prizes.
You know you love me. X0 X0, fro-yo girl.
Looking for more frozen yogurt news, discussion boards, and resources? Check out the International Frozen Yogurt Association website at http://internationalfrozenyogurt.com/. The IFYA is the independent voice of the frozen yogurt industry.
Tuesday, July 7, 2026
Yogurtland is Coming to El Monte
Thanks to my Froyo Secretary for the froyo tip!
You know you love me. X0 X0, fro-yo girl.
* YOGURTLAND, 10619 Valley Blvd Unit D, El Monte, CA 91731
Looking for more frozen yogurt news, discussion boards, and resources? Check out the International Frozen Yogurt Association website at http://internationalfrozenyogurt.com/. The IFYA is the independent voice of the frozen yogurt industry.
Saturday, July 4, 2026
Levinsky’s Israeli Style Froyo in West Hollywood
Fro yo girl here. Levinsky, the Tel Aviv–inspired street food spot, opened in February 2026 in West Hollywood. The food, including the froyo, is kosher. But does Levinsky really offer Israeli-style froyo?
I’ve been tracking froyo in Israel for years, and most Israeli shops serve traditional soft serve frozen yogurt from a soft serve machine — places like Anita Gelato, Blueberry, and Leggenda. There are mix-in yogurt concepts in Israel, but they’re not the dominant style, at least when it comes to what’s served in shops.
Levinsky starts with a homemade Greek frozen yogurt base. You choose the add-ins, and it gets blended in a machine that looks like a drill. The froyo is $17.99, or if you want fruit only, $14.95.
Add-ons: banana, strawberries, mangos, dates, pineapple, mixed berries, Oreos, black & white chocolate log, halva, waffle, pecan
Add-ons: banana, strawberries, mangos, dates, pineapple, mixed berries, Oreos, black & white chocolate log, halva, waffle, pecan
Texture & Flavor
Mix-in-style froyo naturally has more texture, but Levinsky’s version misses the mark. The texture was gritty, with noticeable bits of ice throughout. The yogurt base itself tasted too icy, and the proportions felt off — not enough yogurt, too many frozen berries.
Instead of a creamy, tangy yogurt flavor, the cup tasted mostly like frozen fruit purée. The yogurt character was almost lost.
The texture issues, icy base, and weak yogurt flavor make it hard to recommend — especially at nearly $18 a cup.
* LEVINKSY, 1010 N Fairfax Ave, Ste B, West Hollywood, CA 90046
You know you love me. X0 X0, fro-yo girl.
Looking for more frozen yogurt news, discussion boards, and resources? Check out the International Frozen Yogurt Association website at https://internationalfrozenyogurt.com/. The IFYA is the independent voice of the frozen yogurt industry.
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