Fro-yo girl here. I’m back from Taste & Sounds of South Lake Avenue which was held today, Saturday, September 29, from noon – 5 PM. The event provides a nice reason to stroll down South Lake Avenue in Pasadena, CA and check out the local businesses.
Businesses are constantly opening and closing in the area, it seems. For example, some new businesses that opened this year include Cauldron Ice Cream, Panda Express + Tea Bar, CAVA Grill, Urbane Café, Kreation Organic, Maquina, and Mercado. Businesses that closed this year include Wahoo’s Fish Tacos, Abricott, SECO, etc. Speaking of new businesses, Mendocino Farms is opening on October 11, with a special sneak preview on October 8. They were giving out buy one, get one free coupons at the event.
The format was a bit different this year. There wasn’t a big vendor village though there were still some vendor booths near Macy’s. Yogurtland didn’t have a booth or a table outside. Some businesses had tables outside of their storefront. Prize wheels were very common. Samples were provided by Jersey Mike’s, Mendocino Farms (they had the longest line), Nothing Bundt Cakes, Urbane Cafe, and Which Wich. Other businesses had special discounts. For example, Yogurtland (Lake Ave.) is offering 25% off from 12 PM – 5 PM today. Samples are always free at Yogurtland. There was a trivia game and a chance to win raffle prizes.
I met Hello Kitty and she was in the cutest Halloween dress. I also got a Sanrio headband, coupons, and an Urbane Café water bottle.
The main reasons that I attend the South Lake Avenue events are (1) they’re close, (2) Yogurtland participates. It’s not the most exciting neighborhood but it is nice and it does have some good restaurants and stores. The South Lake Avenue Business Association also puts on elaborate events. Today’s event featured live music, cooking demos from celebrity chefs, family friendly activities, samples, special discounts, etc. Admission is free and so is parking.
You know you love me. X0 X0, fro-yo girl.
Looking for more frozen yogurt news, discussion boards, and resources? Check out the International Frozen Yogurt Association website at http://internationalfrozenyogurt.com/. The IFYA is the independent voice of the frozen yogurt industry.
The format was a bit different this year. There wasn’t a big vendor village though there were still some vendor booths near Macy’s. Yogurtland didn’t have a booth or a table outside. Some businesses had tables outside of their storefront. Prize wheels were very common. Samples were provided by Jersey Mike’s, Mendocino Farms (they had the longest line), Nothing Bundt Cakes, Urbane Cafe, and Which Wich. Other businesses had special discounts. For example, Yogurtland (Lake Ave.) is offering 25% off from 12 PM – 5 PM today. Samples are always free at Yogurtland. There was a trivia game and a chance to win raffle prizes.
I met Hello Kitty and she was in the cutest Halloween dress. I also got a Sanrio headband, coupons, and an Urbane Café water bottle.
The main reasons that I attend the South Lake Avenue events are (1) they’re close, (2) Yogurtland participates. It’s not the most exciting neighborhood but it is nice and it does have some good restaurants and stores. The South Lake Avenue Business Association also puts on elaborate events. Today’s event featured live music, cooking demos from celebrity chefs, family friendly activities, samples, special discounts, etc. Admission is free and so is parking.
You know you love me. X0 X0, fro-yo girl.
Looking for more frozen yogurt news, discussion boards, and resources? Check out the International Frozen Yogurt Association website at http://internationalfrozenyogurt.com/. The IFYA is the independent voice of the frozen yogurt industry.
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