Fro-yo girl here. The National Frozen Yogurt Survey, sponsored by the International Frozen Yogurt Association, is back.
The consumer survey is now open. All survey participants who respond by September 19, 2018, will be entered into a drawing to win one of five $30 froyo shop gift cards to any US shop that offers online gift cards. The survey is open to anyone over 13 who lives in the US.
The five minute survey has questions about frozen yogurt loyalty, current consumption, future consumption, frozen yogurt attitudes and preferences, and demographics. This year, the IFYA will compare the current results with last year's results.
Take the National (US) Frozen Yogurt Consumer Survey, http://tinyurl.com/2ndfroyoconsumersurvey
Tell others to take the survey too!
Anyone who is interested in the survey results simply needs to share the survey invitation. There are several ways to share the survey invitation, including sharing IFYA’s pinned Facebook post about the survey (https://www.facebook.com/froyoassociation/), pinned tweet (@froyogirl) or Instagram survey post (@intlfroyoassn) before the survey closes.
Anyone who is interested in the survey results simply needs to share the survey invitation. There are several ways to share the survey invitation, including sharing IFYA’s pinned Facebook post about the survey (https://www.facebook.com/froyoassociation/), pinned tweet (@froyogirl) or Instagram survey post (@intlfroyoassn) before the survey closes.
The Shop Operator Survey
The frozen yogurt shop operator survey will launch in late September, after the consumer survey closes. The shop operator survey will include questions about shop performance and outlook, operations, main challenges, and more. Anyone who takes the shop operator survey will receive the results. Suppliers and others will also be given the opportunity to share the operator survey in order to obtain access to the full set of results.
You know you love me. X0 X0, fro-yo girl.
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