Fro-yo girl here. Back in April 2013, five years ago, I shared some pictures of the newly opened Yeti Yogurt in the Queen Anne neighborhood of Seattle, WA. The location in the University District of Seattle seems to have opened around the same time.
This was the beginning of Yeti Yogurt’s expansion as they sought to dominate froyo in the Pacific Northwest. Yeti Yogurt exploded onto the scene in 2013 in a way that I hadn’t seen before. They opened most of their locations in 2013. Suddenly, Yeti Yogurt had two locations in Tacoma, both opened in 2013, and locations in Sumner, Puyallup, Maple Valley, Tukwila and two in Canada, in North Vancouver and Burnaby.
The Canadian locations were sold to Qoola. The other locations started to close. It looks like only one location remains, in Sumner, WA, with reduced hours (2 PM - 9 PM on weekdays, 11 AM - 10 PM on weekends). Their website domain, is available from GoDaddy. The last @yetiyogurt Instagram post was on June 7, 2016.
Yeti Yogurt stores featured a minimum of 16 flavors every day and over 60 toppings. The design was bright and colorful. The Yeti mascot likely appealed to kids. The Yeti bigfoot spoons appealed to people like me, the yogurt spoon collectors. They had proprietary flavors and more toppings and yogurt flavors than the competition.
How did Yeti Yogurt grow so quickly? The explanation seems to rest in the fact that it was started by BigFoot Investments, which also founded the BigFoot Java specialty coffee chain in the Pacific Northwest. Yeti Yogurt even offered some BigFoot Java branded flavors, such as Mythical Mocha®, Strawberry Sasquatch® or Nutty Yeti®.
What happened to Yeti Yogurt? Reading through the old employee and customer reviews, people cited lack of management and poor training. The stores started strong but later, towards the end, the yogurt was runny, the shop was dirty, and the price was very high. Another factor is probably location. People don’t eat as much froyo in the Pacific Northwest compared to California.
Sadly, I never tried Yeti Yogurt, but on the bright side, I do have their yogurt spoons.
You know you love me. X0 X0, fro-yo girl.
Looking for more frozen yogurt news, discussion boards, and resources? Check out the International Frozen Yogurt Association website at http://internationalfrozenyogurt.com/. The IFYA is the independent voice of the frozen yogurt industry.
Yeti Yogurt stores featured a minimum of 16 flavors every day and over 60 toppings. The design was bright and colorful. The Yeti mascot likely appealed to kids. The Yeti bigfoot spoons appealed to people like me, the yogurt spoon collectors. They had proprietary flavors and more toppings and yogurt flavors than the competition.
How did Yeti Yogurt grow so quickly? The explanation seems to rest in the fact that it was started by BigFoot Investments, which also founded the BigFoot Java specialty coffee chain in the Pacific Northwest. Yeti Yogurt even offered some BigFoot Java branded flavors, such as Mythical Mocha®, Strawberry Sasquatch® or Nutty Yeti®.
What happened to Yeti Yogurt? Reading through the old employee and customer reviews, people cited lack of management and poor training. The stores started strong but later, towards the end, the yogurt was runny, the shop was dirty, and the price was very high. Another factor is probably location. People don’t eat as much froyo in the Pacific Northwest compared to California.
Sadly, I never tried Yeti Yogurt, but on the bright side, I do have their yogurt spoons.
You know you love me. X0 X0, fro-yo girl.
Looking for more frozen yogurt news, discussion boards, and resources? Check out the International Frozen Yogurt Association website at http://internationalfrozenyogurt.com/. The IFYA is the independent voice of the frozen yogurt industry.
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