Fro-yo girl here. ‘Tis the season and Yogurtland is full of festive spirit. They’ve also been busy putting together a big holiday promotion that includes new froyo flavors, new froyo toppings, a new holiday cup, a new holiday spoon, and branded merchandise and accessories.
Let’s start with the new cup design, featuring gold stars on a background of red and burgundy, a cup of froyo, and the words Love, Hope, and Joy. Love, Hope & Joy were the inspiration for the 2017 Yogurtland campaign and the words also appear on some of the new branded Yogurtland merchandise. The last new Yogurtland cup design was introduced in 2020 for the launch of the smoothie bowl.
The new holiday spoon is red and has a present on the end of the handle. On the back of the spoon, it says Join Real Rewards. It’s the third new Yogurtland spoon this year.
The two new froyo flavors are both inspired by holiday cookies.
Chocolate Peppermint Cookie: This new flavor reminded me of the old Yogurtland flavor, Chocolate Mint Cookies. I haven’t had Chocolate Mint Cookies in so long! And I used to like it a lot. Chocolate Peppermint Cookie was pretty chocolatey but I could also taste peppermint. I think I like Chocolate Mint Cookies froyo better. Recommended toppings: chocolate shell, chocolate chips, and whipped cream.
Snickerdoodle: The cinnamon wasn’t too strong; the mild flavor of cinnamon and buttery cookies was delicious. The texture was smooth and creamy. Recommended toppings: Biscoff cookie crumbs, mini Stroopwaffel cookies
There was also a White Elephant froyo flavor. The mystery flavor is described as: “Like the iconic White Elephant holiday gift exchange, this ever-changing and unexpected flavor is a fun and mysterious surprise.” The yogurt was red and creamy; it tasted like red velvet cupcake batter.
The new toppings included mini Stroopwaffel cookies and tree-shaped holiday gummies.
In other Yogurtland news, Yogurtland launched its first branded apparel and merchandise collection. The collection includes apparel for adults and kids, bibs, giant froyo spoons, mugs, tumblers, hats, totes, backpacks, pet accessories, and more. Proceeds from the sale of Yogurtland merchandise will be donated to Yogurtland Cares, Yogurtland's non-profit that supports organizations that assist women and children.
You know you love me. X0 X0, fro-yo girl.
Looking for more frozen yogurt news, discussion boards, and resources? Check out the International Frozen Yogurt Association website at http://internationalfrozenyogurt.com/. The IFYA is the independent voice of the frozen yogurt industry.
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