Friday, November 16, 2012

Pinkberry Launches eGifting and Pinkberry Gingerbread for the Holidays


Fro-yo girl here. Pinkberry is ready for the holiday season with a new flavor, Pinkberry Gingerbread, debuting today and eGifting.

Enjoy seasonal toppings like crushed gingersnaps, nutmeg and white chocolate crisps with your cup of Pinkberry Gingerbread.

With eGifting, you can send and receive Pinkberry gift cards via the Pinkberry website, mobile app or email. Also starting today and through the end of the year, customers who purchase a $25 gift card in store or using the new Pinkberry mobile app will get a $5 gift.

“Consumers are looking for brands to enable commerce through their mobile devices,” says Ron Graves, CEO of Pinkberry. “For the holidays, Pinkberry is elevating social commerce through eGifting with our new mobile app, empowering our customers to easily share the delicious gift of Pinkberry with friends and family via social channels and email from their mobile device."

You know you love me. X0 X0, fro-yo girl.

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