Tracking frozen yogurt, with a focus on California. For more frozen yogurt coverage, check out the International Frozen Yogurt Association (IFYA) at internationalfrozenyogurt.com
Wednesday, June 30, 2010
End of National Frozen Yogurt Month
Fro-yo girl here. It's the last day of June, which means it's the last day of National Frozen Yogurt Month. I hope you ate plenty of fro-yo this month.
In honor of fro-yo, I'd like to look at how frozen yogurt has performed according to Google Trends. Search volumes have been climbing steadily since 2007, though there are strong seasonal patterns. The searches peak during the summer, the favorite time for fro-yo consumption.
The majority of searches come from the U.S., followed by Canada. Australia, Brazil, and Great Britain round out the top 5. The Koreans have probably moved on to the next trend (roti buns?). Within the U.S., most of the searches occur in California (which everyone knows has the most fro-yo shops), followed by Nevada, Arizona, Utah and Hawaii.
You know you love me. X0 X0, fro-yo girl.
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3 comments:
it was national fro-yo month and i had no idea? what's happened to me?!
Is there any 4th of July specials for Nubi Yogurt at Sloat Blvd. or Portrero Center locations?
That's a good question. I can't think of any 4th of July fro-yo specials in the area but some places are closed tomorrow or have limited hours.
- FYG
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