Friday, October 7, 2016

World Smile Day Party at Menchie’s

Fro-yo girl here. Did you know there was a World Smile Day? World Smile Day is celebrated on the first Friday of October (today). World Smile Day was created by Harvey Ball, the commercial artist who created the smiley face, and it’s been celebrated since 1999. His idea was that each of us should devote one day a year to smiles and kind acts.

And what does this have to do with frozen yogurt? Well, Menchie’s, is celebrating the idea behind World Smile Day this year with the Month of Smiles celebration. On World Smile Day, October 7, 2016, Menchie’s locations (including international locations) held a World Smile Day Party from 4-7 PM. During the party, guests enjoyed buy one, get one free froyo, along with fun activities and prizes. Unfortunately, Hurricane Matthew led to the cancellation of the World Smile Day Party at some Menchie’s locations in the Southeast.

I picked up my buy one, get one free froyo and saw the poster for Menchie’s spooky spoons. The spooky spoons weren’t available yet but I did get one of the Smile It Forward cards. The card encourages you to spread smiles. Guests who share their stories about how they spread smiles on social media using #spreadingsmiles have a chance to win prizes like free frozen yogurt for a year and Menchie’s gift cards.

Froyo makes me smile. Thanks, Menchie’s!

You know you love me. X0 X0, fro-yo girl.

Looking for more frozen yogurt news, discussion boards, and resources? Check out the International Frozen Yogurt Association website at The IFYA is the independent voice of the frozen yogurt industry.

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