Fro-yo girl here. This is big news. The Coconut Cult Froyo Tour is bringing probiotic vegan froyo across the country. The first dates and locations dropped yesterday.The first stop of the tour was in Westwood Village today, NEAR but not at UCLA (the tour said the truck would be at UCLA). If you’re doing a froyo tour, please provide exact addresses. UCLA is a huge campus, and the truck was not parked on campus. Westwood Village is south of UCLA.The froyo van had three soft serve machines (Electro Freeze) but one machine wasn’t being used. There were four froyo flavors, though they ran out of Banana Cream Pie. Each flavor had a specially designed cup. Complimentary froyo mini cups were provided from 12 PM – 4 PM.
Flavors:
- Key lime pie: the texture was looser and gritty/grainy, but the flavor was tangy and strong. It did taste like key lime but also coconut. The coconut flavor is very strong too.
- Banana cream pie: not available
- Wild passion fruit: the texture was much smoother and creamier than the key lime pie; I just prefer key lime pie to passion fruit, but it did taste like passion fruit and coconut and it was plenty tangy.
- Chocolate mousse: didn't try
I learned that they do tone down their regular yogurt in order to create the soft serve. The regular yogurt has very strong flavors and is extremely rich. I was also told that they wanted to collect feedback on their flavors and see how people respond to the froyo. The froyo is not available at any national retailer.
Guests also received Coconut Cult coupons. Check Coconut Cult’s IG @thecoconutcult for future tour stops. Arizona State is next.
You know you love me. X0 X0, fro-yo girl.
Looking for more frozen yogurt news, discussion boards, and resources? Check out the International Frozen Yogurt Association website at http://internationalfrozenyogurt.com/. The IFYA is the independent voice of the frozen yogurt industry.
Fro-yo girl here. I’ve always thought that Abbot Kinney Blvd, needed froyo (yes, it did have Pinkberry briefly in 2007), and today, Purely Elizabeth brought the froyo for the launch of their new line of protein granola. The PE protein froyo stop featured a menu of free treats.
The choices:
- Berry Obsessed: PE almond butter & berries protein granola, Go Greek Greek honey froyo, strawberries, raspberries, Greek honey drizzle, wafer
- Cinnamon Toast: PE cinnamon toast protein granola, Go Greek Greek honey froyo, Greek honey drizzle, wafer
- Chocolate Fix: PE dark chocolate blueberry protein granola, Go Greek Greek honey froyo, blueberries, shaved chocolate, wafer
The granola was the best part. The granola had crunchy clusters. It was sweet but balanced by a bit of salt. The honey and the frozen yogurt were very sweet. I chose the Chocolate Fix because the honey drizzle wasn’t listed on the menu, but my froyo still had a honey drizzle. The frozen yogurt was too soft and melted quickly as well.
Purely Elizabeth Protein Granola is available in three flavors: Almond Butter & Berries; Cinnamon Toast; Dark Chocolate Blueberry
They were also giving away PE protein granola samples and offering a chance to win cute merch. I won a PE keychain with a strawberry, French toast, and a froyo cone.
The PE Protein Shop will be open tomorrow from 11 AM – 4 PM at 1525 Abbot Kinney Blvd, Venice, CA. The first 50 guests will receive a Purely Elizabeth gift.
Everyone is invited to enter the contest to win a free year of Purely Elizabeth granola by entering online.
You can find Purely Elizabeth granola at Target and purchase it online at purelyelizabeth.com.
You know you love me. X0 X0, fro-yo girl.
Looking for more frozen yogurt news, discussion boards, and resources? Check out the International Frozen Yogurt Association website at http://internationalfrozenyogurt.com/. The IFYA is the independent voice of the frozen yogurt industry.
