Fro-yo girl here. Pressed introduced a new Freeze (their plant-based soft serve) flavor on July 4th. Blueberry Freeze is made with a base of oat milk, coconut cream, blueberry puree, sea salt, and sweet corn flavor. It’s plant-based, vegan, and all-natural. The Summer Berry Crunch sundae is Blueberry Freeze topped with granola butter, blueberries, and corn flakes.
Blueberry Freeze: It’s less icy than the other Freeze flavors but softer (at least the serving I received was much softer than usual). I couldn’t taste the corn, coconut, or oat milk but I could taste blueberries. It was slightly tangy and fairly sweet but not in an unpleasant or cloying way. Recommended toppings: Blueberries, chocolate chip cookie crumble, and almond butter.
Blueberry Freeze is available only for two weeks.
You know you love me. X0 X0, fro-yo girl.
Looking for more frozen yogurt news, discussion boards, and resources? Check out the International Frozen Yogurt Association website at http://internationalfrozenyogurt.com/. The IFYA is the independent voice of the frozen yogurt industry.
Fro-yo girl here. Pressed has a few new beverages: Saffron Badam, Horchata Azul, and Morir Soñando. I love Saffron Badam, which features an almond and walnut base, with curry, saffron and ground cardamom. It tastes like the badam milk I got from the Indian store only better.
There’s also a glamorous new Freeze flavor, Rosé, and a glamorous new topping, gold dust. The Golden Rosé Freeze Sundae which features Rosé Freeze, strawberries, cacao drizzle, and a sprinkle of gold dust. Rosé Freeze is made with strawberry puree, apple puree, agave, and rosé wine flavor. It’s non-alcoholic.
Rosé Freeze: I’ve never had Rosé so I’m not sure what it tastes like – but Rosé Freeze was thick and surprisingly sweet. It tasted like a strawberry peach sorbet to me though it isn’t made with peaches. Vanilla Freeze is still my favorite even though it’s icier than Rosé Freeze. It also tastes cleaner than Rosé Freeze. Try the gold dust though – it’s a fun topping!
You know you love me. X0 X0, fro-yo girl.
Looking for more frozen yogurt news, discussion boards, and resources? Check out the International Frozen Yogurt Association website at http://internationalfrozenyogurt.com/. The IFYA is the independent voice of the frozen yogurt industry.
Fro-yo girl here. I was definitely excited when I heard about Pressed Juicery’s new fall flavor, Pumpkin Freeze. It’s made with just a few ingredients: pumpkin puree, almond milk, cinnamon, nutmeg, vanilla, and maple syrup. I headed over to Pressed on National Dessert Day to try it. While I found Pumpkin Freeze, the employees said they were having problems with the soft serve machine and the texture. Pumpkin Freeze was either runny or too hard. I tried a runny sample. I did like it because I could taste the pumpkin and the spices. It was clean tasting and not too sweet. However, the texture was off (soft and gritty). Too bad!
While I was there I tried the Pumpkin Oat Milk which has oat milk, maple syrup, pumpkin, vanilla, cinnamon, clove, nutmeg. The pumpkin and the spice flavors were much weaker. It tasted like watery oat milk. Their almond milk drinks are definitely better.
Update: I was able to get a cup of Pumpkin Freeze at The Americana (Glendale).
You know you love me. X0 X0, fro-yo girl.
Looking for more frozen yogurt news, discussion boards, and resources? Check out the International Frozen Yogurt Association website at http://internationalfrozenyogurt.com/. The IFYA is the independent voice of the frozen yogurt industry.
Fro-yo girl here. Today is World Plant Milk Day. It seemed like a good day for a Pressed Freeze. I was delighted to spot a new test flavor at the Glendale/Americana Pressed Juicery, Coffee.
I’ve never had Pressed Juicery’s Vanilla Coffee drink. It’s made with almond milk, dates, Kona coffee, and vanilla bean. The Coffee Freeze probably has the same short list of natural ingredients. Like other flavors of Freeze, it’s plant-based, vegan, and has no added sugar.
I no longer see Vanilla Coffee listed on the Pressed Juicery website, so perhaps it's been discontinued or is seasonal.
* Coffee Freeze: The coffee flavor is mellow and smooth. It’s probably not made with dark roast coffee beans? What I like best about Freeze is that it’s not that sweet, it’s very refreshing, and the aftertaste is very clean. It’s one of the better Freeze flavors for sure.
You know you love me. X0 X0, fro-yo girl.
Looking for more frozen yogurt news, discussion boards, and resources? Check out the International Frozen Yogurt Association website at http://internationalfrozenyogurt.com/. The IFYA is the independent voice of the frozen yogurt industry.
Fro-yo girl here. When Pressed Juicery introduces a new Freeze flavor, they usually introduce one new flavor at a time. It’s been awhile since there was a new Freeze flavor; the last new flavor was Matcha Almond Freeze back in May 2017. I was excited to get an email from Pressed Juicery announcing two new flavors of Freeze, Creamy Coconut and Mango Turmeric. Both are nut free, plant-based (vegan), with no sugar added. I like how Freeze is made with just a few natural ingredients.
I went to Pressed Juicery at the Americana at Brand in Glendale, CA to try the new flavors. However, they were having problems with the soft serve machine, and weren’t able to serve either new flavor. And they weren’t sure when the problem would be resolved. I went to another location and they were having problems with the machine too. However, they did let me try Creamy Coconut though the texture was icier than it should be.
* Creamy Coconut (water, pineapple, coconut, vanilla extract, sea salt): It tasted like sweetened ice. I couldn’t detect pineapple or coconut. But every location that I went to had problems getting the texture right, so I didn’t try it with the texture they wanted to achieve.
* Mango Turmeric (apple, orange, mango, coconut, pineapple, turmeric): Mango flavors can be really sweet because mango is so sweet. I liked how this flavor wasn’t just mango. It was less sweet and I could taste the pineapple and quite a bit of turmeric. It was icier than their almond milk flavors but had a pleasant, clean flavor. They added a new topping for the mango, Tajin.
While I was there I noticed a sign for the new membership program. It’s free to join. You authorize Pressed Juicery to load a set dollar amount ($10 minimum) to your account every month. This allows you to enjoy the member discount, juices and Freeze for $5. The old loyalty program is separate and will continue but you won’t earn points on your membership purchases. You also can’t combine offers. The amounts do roll over and you can cancel at any time. It’s a good deal! Maybe froyo shops should consider offering something similar. It guarantees income, which will help shops deal with seasonal downturns. It might increase consumption too, since members are pre-paying for treats.
Sign up on the Pressed Juicery website or at one of their stores. https://www.pressedjuicery.com/
You know you love me. X0 X0, fro-yo girl.
Looking for more frozen yogurt news, discussion boards, and resources? Check out the International Frozen Yogurt Association website at http://internationalfrozenyogurt.com/. The IFYA is the independent voice of the frozen yogurt industry.
