Saturday, September 12, 2020

Pasadena 2020 Froyo Report


Fro-yo girl here. Has it really been over seven years since my last Pasadena froyo report? The coronavirus outbreak has inspired me to update my old posts. I can’t go out for froyo that often, so it’s a good time to reflect.

Every froyo shop mentioned in the 2013 report has closed, except for 21 Choices, which moved about a block or two from its previous location in Old Town Pasadena. The new address is 44 N Fair Oaks Ave.

Closures since 2013 report:

  • Buzio’s
  • Cherry on Top
  • Moka CafĂ©
  • Pinkberry

Cold Stone Creamery is still open, but it’s not a froyo shop. I think they still have scoopable froyo. Jamba Juice stopped offering mix-in froyo at all their locations.

Since the 2013 report, the following froyo shops have opened in Pasadena:

  • Blissery Frozen Yogurt, 1727 E Washington Blvd, took over the Yoguroo space in East Pasadena and was in business from 2013-2017. They made the space more colorful.
  • Bloomfield Creamery, 1727 E Washington Blvd, took over the Blissery space in 2017. They kept the self-serve froyo but added their own ice cream and cookie dough. They made it less colorful.
  • Freshii inside Target on Colorado briefly served froyo starting in 2016 and then closed in 2017.
  • Froyolife, 1709 E Colorado Blvd, was part of a small local self-serve froyo chain which only has one location left, in downtown Montrose. The Pasadena location was across the street from Pasadena City College and was only open from 2014-2015. The Los Feliz location was razed and will be replaced by a medical office. Yawn.
  • Sunlife Organics, 146 S Lake Ave., opened in 2016 and had organic froyo. It was one size, huge, and it wasn’t that good. I’m not sure if they still offer froyo but it isn’t listed on their online menu.
  • Yogurtland Lake, 415 S Lake Ave., C107, opened in 2013 and was my regular location for years. I have many fond memories of this location. Sadly, ownership changed in December 2018 and things went downhill quickly. It’s still open but a shell of its former self.
  • Yogurtland Old Town Pasadena, 30 W Colorado Blvd, was the second Yogurtland location to open in Pasadena, CA and it operated from 2014-2019. The Old Town location was smaller with fewer machines than the Lake location. It looks like someone new is taking over the space.
So, the current places for soft-serve froyo in Pasadena are: 
  • 21 Choices
  • Bloomfield Creamery
  • Yogurtland Lake

And in South Pasadena:

  • Menchie’s 
  • Penguin’s

You know you love me. X0 X0, fro-yo girl.

Looking for more frozen yogurt news, discussion boards, and resources? Check out the International Frozen Yogurt Association website at http://internationalfrozenyogurt.com/. The IFYA is the independent voice of the frozen yogurt industry.

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