Tuesday, January 31, 2017

Yogurtland International Frozen Yogurt Day Preview Night Recap

Fro-yo girl here. This year is the first year that Yogurtland is celebrating International Frozen Yogurt Day, emphasis on the International. Yogurtland’s IFYD celebration will take place on Monday, February 6. Guests can experience the joy of free froyo from 4-7 PM local time at all participating locations in the United States, Australia, Dubai, Singapore, Thailand, and Venezuela. Yogurtland recently opened its first location in Singapore, so you can now find Yogurtland on four continents.

Prior to the big IFYD event, they invited bloggers to Yogurtland HQ in Irvine, CA for a special IFYD Preview Party on January 30, from 6-8 PM.

I brought a few friends to the event and they were impressed by how excited everyone was and how fun the event was. Photographers were on hand to take pictures of everyone checking in and checking out. The evening started with a few words from Phillip Chang (the founder) and Chad Bailey (head of marketing). We were then free to wander around HQ, eat as much froyo as we wanted and participate in some games. They had a name that Yogurtland Jeopardy (the questions were easy if you like Yogurtland) and a prize wheel.

The IFYD flavors (Hershey’s Chocolate Milkshake, new Peanut Butter Cup) and toppings (mini Hershey’s Kisses, Reese’s Pieces) were available. They also had the Yogurtland IFYD cups and Hershey’s spoons. Peanut Butter Cup is well-balanced. You taste the chocolate and the peanut butter. They are harmonious.

At 7 PM we were allowed to sample a new mystery flavor, Apricot Mango tart. It will be available this summer. From the crowd reactions, people really enjoyed the flavor. I was happy that it was tart. Their mango froyo is good and the Apricot Mango tart has a similar taste.

The swag bag was a nice Yogurtland fabric tote (a new one I haven’t seen before), gift card, Yogurtland water bottle, Yogurtland notebook, Yogurtland hair tie and a giant 5 lb. Hershey’s chocolate bar(!) I also won a mini Yogurtland Frisbee and a slap bracelet that looks like a giant Yogurtland spoon.

Thanks, Yogurtland!!!!

For International Frozen Yogurt Day, Yogurtland has partnered with Hershey’s again. They’ll have a new flavor, Peanut Butter Cup a new flavor and Chocolate Milkshake now a classic favorite. They’ll also have new toppings and limited edition Hershey’s collectible spoons.

You know you love me. X0 X0, fro-yo girl.

Here’s the official Yogurtland press release:

Yogurtland “Raises a Spoon” to First-Ever International Frozen Yogurt Day Celebration on February 6, 2017

The self-serve frozen yogurt pioneer, Yogurtland invites froyo lovers to join them for a global celebration of International Frozen Yogurt Day on Monday, February 6, 2017. Yogurtland lovers will be able to enjoy free frozen yogurt and toppings in a limited time only cup from 4pm – 7pm at all participating locations in the United States, Australia, Dubai, Singapore, Thailand, and Venezuela.

Each guest will also receive a limited edition Hershey’s® collectible spoon for joining Yogurtland in its tasty mission to celebrate peace, love and frozen yogurt. To help sweeten a delicious day, Yogurtland will feature a new Peanut Butter Cup frozen yogurt flavor made with Reese’s® and Hershey’s® ingredients, and the popular Chocolate Milkshake made with Hershey’s® flavor, also made with real, creamy California Milk.

These two chocolatey flavors will continue to be served at Yogurtland locations throughout the month of February.

International Frozen Yogurt Day is sponsored by Yogurtland and The Hershey Company.

The Yogurtland Difference

Yogurtland today leads the industry with the best-tasting handcrafted flavors made from real ingredients. Separating Yogurtland from competitors is the company’s team of flavorologists who develop the proprietary recipes for the brand’s more than 100 different and customized flavors. Whether traditional or exotic, each flavor uses real ingredients sourced from their original locations. By controlling the entire frozen yogurt making process, Yogurtland has raised the standards for flavors and quality to new heights and much to the delight of millions of fans.

Naturally occurring calcium makes Yogurtland yogurt a healthful, refreshing treat. Fruit flavors are also fortified with Vitamin C. All of Yogurtland’s flavors meet the National Yogurt Association Criteria for “live and active culture frozen yogurt” and are produced in a kosher-certified facility. Yogurtland features non- and low-fat yogurt flavors as well as non-dairy and no sugar added choices.

Presently there are 320 locations across the U.S., Australia, Dubai, Singapore, Thailand and Venezuela. For more information, visit http://www.yogurt-land.com.


Looking for more frozen yogurt news, discussion boards, and resources? Check out the International Frozen Yogurt Association website at http://internationalfrozenyogurt.com/. The IFYA is the independent voice of the frozen yogurt industry.

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