Fro-yo girl here. Yogurtland has been celebrating 20 years this year with a free froyo giveaway, 20th anniversary spoons, 20th anniversary stickers, 20% off for Real Rewards members every 20th of the month, and more.
Celebration aside, the things that I expected to happen at Yogurtland at the beginning of the year didn’t happen.
Yogurtland usually starts the new year with new flavors. But this year, they haven’t introduced a new flavor yet. It’s so unusual for Yogurtland to not have a new flavor introduction for this long.
The local Yogurtland branches usually raise prices in January. They didn’t do it this year for the first time that I can think of. They also used to send coupons once a quarter in the mail, but this year, I haven't received any coupons.
Yogurtland also changed PR agencies in January, switching from Bolt PR to Konnect Agency.
You know you love me. X0 X0, fro-yo girl.
Looking for more frozen yogurt news, discussion boards, and resources? Check out the International Frozen Yogurt Association website at http://internationalfrozenyogurt.com/. The IFYA is the independent voice of the frozen yogurt industry.





























