Dates Announced for Electro Freeze of Nor Cal Sacramento Open House, Sponsored by Southwest Traders

Fro-yo girl here. If you’re in Northern or Central California and you own or want to open a frozen desserts or beverages business, save the date for the upcoming Electro Freeze of Nor Cal open house in Sacramento. 

This year’s open house promises to be bigger than ever. It’s sponsored by Southwest Traders and they’re bringing lots of new products to try. If you missed the Southwest Traders 2018 Product Show March 1-2, this is your chance to try some of the products from the Los Angeles show.

• Open House Dates and Times: March 22 & 23, from 10 AM – 5 PM 
• Location: 4330 Pinell St., Sacramento, CA 95815 

Looking to add a machine? Is it time for a machine upgrade? At the open houses, you can experience all that Electro Freeze machines have to offer, including soft serve, gelato, shake, and margarita machines. Since the Sacramento open house is at the Electro Freeze office/warehouse, you can ask for an equipment demo for 24 models.

Open House Specials:

• 20% off all equipment, 10% off parts 
• Raffle prizes 
• Free food & drinks (free froyo, of course!!!!)
• Special offers from participating vendors 

Some of the participating vendors include Ambrosia, Frozen Solutions, Summit Premium, Rainbow’s End, Sugar Creek/Honey Hill Farms, Frozen Bean, TR Toppers, Dreyer’s

RSVP at https://www.norcalfreeze.com/events or by calling (916) 925-5600. 

Electro Freeze of Nor Cal will also host an open house in Hayward, CA. Stay tuned for details. 

About Electro Freeze of Nor Cal

Electro Freeze of Nor Cal distributes and services all Electro Freeze models in Northern California and Northern Nevada. Electro Freeze of Nor Cal, is in a partnership with Express Refrigeration. Together we have many years of experience in installing, consulting and servicing the commercial refrigeration industry.

You know you love me. X0 X0, fro-yo girl.

Looking for more frozen yogurt news, discussion boards, and resources? Check out the International Frozen Yogurt Association website at http://internationalfrozenyogurt.com/. The IFYA is the independent voice of the frozen yogurt industry.

Northern California Soft Serve Show

Fro-yo girl here. I checked out today's Northern California Soft Serve Show, sponsored by Southwest Traders, at the Electro-Freeze Showroom in Pleasanton today. Attendance was free and most of the attendees were fro-yo shop owners. The show was a chance to meet the vendors and check out the latest in fro-yo. And there was free fro-yo.

TR Toppers table of toppings took up the center of the room. You could sample toppings like iced animal cookies, mini peanut butter cups, Andes mints, etc. They now offer mini fruit pies. New toppings included gold nuggets (pieces of chocolate), mini sour gummi worms and chocolate coated waffle pieces. I liked the strawberry fizzy candy - nice crunch and not too sweet.



There were 12 flavors of fro-yo available for sampling from Rainbow's End, Summit, and Miss Karen's. Summit had two new fro-yo flavors, maraschino cherry tart and mandarin orange tart. Southwest Traders no longer carries YoCream (a shocking turn of events, I'm not sure what happened). Miss Karen's has been around since the 1970s and I was curious to try their fro-yo. They had red velvet, butter pecan, chocolate decadence, pineapple express tart and genuine tart. The red velvet flavor was very, very sweet, like a regular chocolate fro-yo but sweeter. The pineapple express tart was very creamy and didn't have that refreshing quality that I like in tart fro-yo. The aftertaste was somewhat bitter.

Other vendors had samples of syrups, smoothies, and paper cups.

You know you love me. X0 X0, fro-yo girl.

* ELECTRO-FREEZE: 1032 Serpentine Lane #102, Pleasanton, CA

Fro-Yo Trade Show in South SF on 4/23

Fro-yo girl here. Are you interested in learning more about the fro-yo business? Want to attend a fro-yo/gelato trade show? Southwest Traders, a distributor of fro-yo, ice cream, smoothies and juice is sponsoring a FREE product show featuring:

* Soft serve fro-yo and sorbet (new flavors!)
* New toppings
* Soft serve gelato
* Italian gelato (including recipes)
* All in one smoothies
* Acai frozen yogurt and smoothies
* Cream whippers that make flavored whipped cream

Get quotes for personalized logo containers and cups. Buy Taylor freezer equipment.

It’s your chance to meet with YoCream, Rainbow’s End, Lollicup, TR Toppers, Smootheze, Summit Premium Gelato Base, Sambazon, and Nell Davis Old Fashioned Ice Cream Company. Sample their wares! Learn more about their products!

* SF show (4/23 from 10 AM – 4 PM): Taylor Freezers, 221 Harris Ct., South San Francisco, CA
* Sacramento show (4/24 from 10 AM – 4 PM): Taylor Freezers, 545 Jefferson Blvd, West Sacramento, CA