Fro-yo girl here. I’ve always thought that Abbot Kinney Blvd, needed froyo (yes, it did have Pinkberry briefly in 2007), and today, Purely Elizabeth brought the froyo for the launch of their new line of protein granola. The PE protein froyo stop featured a menu of free treats.
The choices:
- Berry Obsessed: PE almond butter & berries protein granola, Go Greek Greek honey froyo, strawberries, raspberries, Greek honey drizzle, wafer
- Cinnamon Toast: PE cinnamon toast protein granola, Go Greek Greek honey froyo, Greek honey drizzle, wafer
- Chocolate Fix: PE dark chocolate blueberry protein granola, Go Greek Greek honey froyo, blueberries, shaved chocolate, wafer
The granola was the best part. The granola had crunchy clusters. It was sweet but balanced by a bit of salt. The honey and the frozen yogurt were very sweet. I chose the Chocolate Fix because the honey drizzle wasn’t listed on the menu, but my froyo still had a honey drizzle. The frozen yogurt was too soft and melted quickly as well.
Purely Elizabeth Protein Granola is available in three flavors: Almond Butter & Berries; Cinnamon Toast; Dark Chocolate Blueberry
They were also giving away PE protein granola samples and offering a chance to win cute merch. I won a PE keychain with a strawberry, French toast, and a froyo cone.
The PE Protein Shop will be open tomorrow from 11 AM – 4 PM at 1525 Abbot Kinney Blvd, Venice, CA. The first 50 guests will receive a Purely Elizabeth gift.
Everyone is invited to enter the contest to win a free year of Purely Elizabeth granola by entering online.
You can find Purely Elizabeth granola at Target and purchase it online at purelyelizabeth.com.
You know you love me. X0 X0, fro-yo girl.
Looking for more frozen yogurt news, discussion boards, and resources? Check out the International Frozen Yogurt Association website at http://internationalfrozenyogurt.com/. The IFYA is the independent voice of the frozen yogurt industry.
