History of Corner Stores & Froyo in San Francisco

Foodhall, San Francisco

Fro-yo girl here. Everything’s a little fancier in San Francisco, where corner stores and liquor stores just might carry soft serve froyo. The most famous of these is Michaelis Wine & Spirits in the Marina. Michaelis is a liquor store but they also have a counter for counter serve froyo and toppings towards the back of the store. They’ve been serving froyo for at least 15 years, I’m sure, but I’m not sure when they first started serving froyo. I can’t find reviews from over 15 years ago. Way back in 2005, they had 6 flavors of froyo a day and reviewers liked the generous servings and low prices. It was the first liquor store I ever got froyo from. 

Foodhall, which opened in 2016, is an upscale corner market with a coffee bar, pastries, cheese, produce, pantry staples, flowers, and a large wine and spirits collection. And yes, they serve froyo too. It’s Italian style, plain soft serve, made with local Straus organic milk. There are fancy toppings like hazelnuts, olive oil, pine nuts, and espresso.

Loop Neighboorhood opened its first location in 2013. Started by Bay Area gas station operator, Vintners Distribution, Loop envisioned a new type of convenience store, an upscale one that offered healthy food and fresh foods in an inviting environment. There are currently 35 Loop markets and 33 of those have self-serve froyo. Luckily, all three San Francisco locations offer self-serve froyo.

Corner Stores That Used to Offer Froyo

New Russian Hill Market on Pacific Ave. used to offer self-serve froyo but it looks like they discontinued doing so around 2012.

K & D Market on 16th St. in the Mission is a small liquor store that serves Korean food and used to (?) serve froyo. The newest review that mentions froyo is from 2015 and the neon frozen yogurt sign was removed.

Walgreens isn’t exactly a corner store but when they opened the Union Square flagship in 2013, they had self-serve froyo. Walgreens stopped offering self-serve froyo in 2017. Their Upmarket concept was similar to Loop Neighborhood.

Here are the addresses of the markets with froyo:

• Michaelis Wine & Spirits, 2198 Union St, San Francisco, CA 94123
• Foodhall, 3100 16th St., San Francisco, CA 94103
• Loop Neighborhood, 2890 3rd St., San Francisco, CA 94107
• Loop Neighborhood, 1200 19th Ave, San Francisco, CA 94122
• Loop Neighborhood, 2501 California St, San Francisco, CA 94115

You know you love me. X0 X0, fro-yo girl.

Looking for more frozen yogurt news, discussion boards, and resources? Check out the International Frozen Yogurt Association website at http://internationalfrozenyogurt.com/. The IFYA is the independent voice of the frozen yogurt industry.

2020 Froyo Guide to San Francisco

Easy Breezy Frozen Yogurt

Fro-yo girl here. My froyo guide to San Francisco was published in 2015, so it’s time for an update. Of the four shops that I recommended in 2015, two have closed since then: Fraiche Yogurt and Pinkberry. The Pinkberry Union Square location was the only Pinkberry in San Francisco. Yes, there’s a Pinkberry at SFO Airport but that’s outside of San Francisco. Fraiche closed in Palo Alto last December, so their SFO kiosk is the last remaining location.

Hayes Valley/Marina/NOPA

Souvla (517 Hayes St., 2272 Chestnut St., 531 Divisadero St.,) has opened additional locations and even launched a froyo truck since my last 2015 SF froyo guide. I’ve had their Greek froyo at all of their locations and the froyo is consistently wonderful. Their salads are tasty and popular and they have Greek wine. But the star is the creamy Greek froyo made in house. The Greek frozen yogurt comes in one size and one flavor (plain) with your choice of toppings: baklava crumbles with syrup, sour cherry, olive oil and sea salt or honey. I like to get sour cherry syrup and baklava crumbles. The froyo comes in a cute NY coffee cup that’s perfect for strolling.

The Mission

Foodhall, 3100 16th St.) opened in April 2016 as a stylish gourmet grocery store with coffee, pastries, cheese, produce and a large wine and spirits collection. Foodhall serves Italian style frozen yogurt made with Straus organic milk. There’s just one flavor, plain and they have some fancier toppings. The froyo is thick, smooth, and dense.

Oh, there’s a Souvla in this neighborhood too, at 758 Valencia St., and yes, froyo is available.

Noe Valley/Inner Sunset/ West Portal

Easy Breezy Frozen Yogurt (4028 24th St., 718 Irving St., 44 West Portal Ave.) moved from the Castro to West Portal and opened a shop in Corte Madera since 2015. I’m recommending them again because they make their own froyo with their own recipes. It’s fresh and unique. They try to use organic ingredients as much as possible and have interesting toppings. The décor is adorable and they care about the environment. Plus, all their shops are Swirl of Honor shops.

Pacific Heights

Apizza (2043 Fillmore St.) is the new concept from the founder of La Boulangerie and new owner of Loving Cup. The idea is to make high quality pizza and froyo that’s fast, eco-friendly, and affordable. The froyo there is hand-blended to order and creamy but with more texture than your typical froyo. Choose your base (nonfat vanilla, nonfat chocolate, non-dairy vanilla made with coconut milk) and pick a swirl (achocolate, my favorite, thinner mint, guilty-ish pleasure, all good). You can add a chocolate chip cookie, sprinkles or additional mix ins or toppings. There are other Loving Cup locations in SF but the one inside apizza offers the best value, but with fewer options.

You know you love me. X0 X0, fro-yo girl.

Looking for more frozen yogurt news, discussion boards, and resources? Check out the International Frozen Yogurt Association website at http://internationalfrozenyogurt.com/. The IFYA is the independent voice of the frozen yogurt industry.

Froyo Showdown in the Mission (San Francisco, CA)

Fro-yo girl here. Foodhall opened in April 2016 as a stylish gourmet grocery store with coffee, pastries, cheese, produce and a large wine and spirits collection. The space is beautiful, especially the ceiling. The chalkboard sign out front says Best Froyo Ever.

Foodhall serves Italian style frozen yogurt made with Straus organic milk. There’s just one flavor, plain. I can respect that. Plain is usually one of the best flavors.

Froyo prices: Small ($3.50)/ Medium ($4.50)/ Large ($6.50)/ Cone ($6)

Toppings ($1.50 each): Dark chocolate hazelnut sauce, salted caramel sauce, espresso, sour cherries (they didn’t have any during my visit), organic macerated strawberries, organic blueberries, organic raspberries, toasted hazelnuts, pistachios, almonds, pine nuts, granola, maple bacon

Complimentary toppings: Olive oil & sea salt, honey, maple syrup, sprinkles

The cones are gourmet, hand-rolled ones from the Konery in Brooklyn. The froyo is dispensed from a countertop Taylor machine. It’s generally available all day, unless they happen to be cleaning the machine.

The small froyo was a generous size. The froyo was thick and smooth. It was sweet but tangy. It reminded me a lot of Yogorino’s Italian froyo, only denser. It has that unique taste that Yogorino had.

Is it the best froyo? The answer definitely would have been yes when they first opened but since then, Souvla opened a few blocks away at 758 Valencia St. Souvla also offers just one flavor of froyo (plain tart) dispensed from a countertop Taylor machine, but it’s Greek style. Both Foodhall and Souvla offer excellent froyo. Souvla’s isn’t as sweet or dense; it tastes more like natural yogurt. Souvla’s also isn’t as dene. I prefer the Greek toppings at Souvla though their toppings selection is more limited. Personally, I prefer Souvla froyo but I can see why others who like a sweeter yogurt would argue in favor of Foodhall’s version.

You know you love me. X0 X0, fro-yo girl.

* FOODHALL: 3100 16th St., San Francisco, CA 94103
* SOUVLA: 758 Valencia St., San Francisco, CA 94110

Looking for more frozen yogurt news, discussion boards, and resources? Check out the International Frozen Yogurt Association website at http://internationalfrozenyogurt.com/. The IFYA is the independent voice of the frozen yogurt industry.