Fro-yo girl here. Froyo fans, here’s your friendly reminder: there’s still time to enter the International Frozen Yogurt Association’s Summer Froyo Color Challenge Contest. If you haven’t created your colorful froyo bowl yet, you still have time. The prize is a $150 froyo gift card to any froyo shop that sells gift cards online.
How to Enter
The challenge is simple and fun. Pick a summer color (bright, sunny, tropical, beachy—whatever says “summer” to you), and make a froyo bowl inspired by that color. Then take an original photo or video of your creation.
To enter, post your photo or video on Instagram with the hashtags #summerfroyocolor and #froyoassociation. Make sure your profile is public so IFYA can see it. You can enter as many times as you’d like, and entries are due by midnight PST on July 22, 2026.
You can also email your original photo or video to info@internationalfrozenyogurt.com by the same deadline.
The contest is open to U.S. residents 13 and older.
The Prize
One winner will receive a $150 froyo gift card, and the best part is that you get to choose the shop (as long as the gift card can be purchased online). It’s a great excuse to treat yourself to your favorite froyo spot.
Full contest rules.
You know you love me. X0 X0, fro-yo girl.
Looking for more frozen yogurt news, discussion boards, and resources? Check out the International Frozen Yogurt Association website at http://internationalfrozenyogurt.com/. The IFYA is the independent voice of the frozen yogurt industry.
Looking for more frozen yogurt news, discussion boards, and resources? Check out the International Frozen Yogurt Association website at http://internationalfrozenyogurt.com/. The IFYA is the independent voice of the frozen yogurt industry.

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