Tracking frozen yogurt, with a focus on California. For more frozen yogurt coverage, check out the International Frozen Yogurt Association (IFYA) at internationalfrozenyogurt.com
Sunday, July 3, 2011
WildBerry Opens in Ventura Today
Fro-yo girl here. WildBerry Yogurt opened today, inside Pacific View Mall. They had employees handing out buy one, get one free coupons near the entrance and by the escalator. Because they were up late getting the shop ready, they didn't have grand opening signs up. Friendly employees were there to greet everyone, explain how self-serve fro-yo works and hand out samples. They had the typical toppings and 12 flavors of self-serve fro-yo a day for 36 cents an ounce.
WildBerry Yogurt is a self-serve chain that I believe is originally from SoCal. The shops are brightly colored with pictures of fruit and fro-yo. The richer, creamier texture should appeal to kids and those seeking an ice cream substitute.
You know you love me. X0 X0, fro-yo girl.
WILDBERRY YOGURT: 3301 E. Main St. #1530 Ventura, CA 93003
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