Tracking frozen yogurt, with a focus on California. For more frozen yogurt coverage, check out the International Frozen Yogurt Association (IFYA) at internationalfrozenyogurt.com
Wednesday, July 6, 2011
Introducing Menchie's Sweet Friends: Menchie's Collector's Card
Fro-yo girl here. I'm excited about Menchie's new collector's card program which is launching this week and highlights Menchie's sweet friends, 7 other fro-yo related characters. Each month, they'll release a new puffy character sticker. Collect them all and when your card is full, you'll get a secret bonus card.
The collector's puffy sticker is free with every yogurt purchase. The first sticker is Sprinkle. Sprinkle "always looks at the bright side of things which shows in her rainbow." The other friends (and future stickers) are Barry, Mellow, Kiwi, Chip, P.B., Mookie and of course, Menchie.
The program should launch this Friday.
You know you love me. X0 X0, fro-yo girl.
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