The Lava Swirl flavor was inspired by the Lava Flow cocktail. I might be in the minority but I didn’t know about the Lava Flow cocktail. It’s a tropical Hawaiian cocktail made with made with rum, strawberries, pineapple, and coconut cream. It's layered and looks like a volcano, with the red layer covered by the white layer. Pinkberry’s version is non-alcoholic; it has strawberries, pineapple, and coconut. They recommend topping it with pineapple, coconut shavings, strawberry puree, and whipped cream.
Lava Swirl froyo: I wasn’t sure if I’d like this flavor. Fortunately, I did. It reminded me of Pinkberry’s Strawberry Shortcake froyo only with a touch of coconut cream. The strawberry flavor hit me first and then it was finished with the flavor of coconut cream. The froyo was tangy and seemed a little creamier than usual. Recommended toppings: strawberries, pineapple, mango.
FYI, get double points on your Pinkberry purchase from June 1 - June 5.
You know you love me. X0 X0, fro-yo girl.
Looking for more frozen yogurt news, discussion boards, and resources? Check out the International Frozen Yogurt Association website at http://internationalfrozenyogurt.com/. The IFYA is the independent voice of the frozen yogurt industry.
Here’s the official press release:
SCOTTSDALE, Ariz., May 27, 2022 /PRNewswire/ -- Pinkberry® (www.Pinkberry.com) introduces the new Lava Swirl frozen yogurt and smoothie, now available in participating stores nationwide for a limited time until August 18, 2022.
Just in time for summertime temperatures, the new Lava Swirl frozen yogurt and smoothie bring instant refreshment and flavors reminiscent of a beachside vacation. Combining the flavors of fresh strawberries, juicy pineapple and tropical coconut, the new Lava Swirl evokes feelings of sipping on a smooth, cool strawberry piña colada. Featured toppings for this eye-catching frozen yogurt swirl include pineapple, coconut shavings, strawberry puree and whipped cream.
"We are excited to bring the new Lava Swirl flavor to our menu this summer," said Melissa Hubbell, senior director of marketing for Kahala Brands™, parent company of Pinkberry. "Guests can enjoy this tropical flavored treat in a frozen yogurt or a smoothie - it's the perfect way to stay cool on a warm day!"
At Pinkberry, guests can customize their swirl with a variety of toppings that include fresh, never frozen, fruit that is hand-cut in stores daily, along with premium granolas and nuts, specialty chocolates, and much more. Pinkberry is swirling with possibilities!
Promotional Flavor:
Lava Swirl
Promotional Combination:
Lava Swirl frozen yogurt topped with pineapple, coconut shavings, strawberry puree, and whipped cream
Pinkberry® launched in Los Angeles, CA in 2005 as the original brand that reinvented frozen yogurt. Today, over a decade later, Pinkberry continues to create great tasting treats with fresh ingredients in an experience comprised of distinctive product, outstanding service and inspirational design. At Pinkberry you can taste the difference of an uncompromising commitment to quality and freshness. Most recently, Pinkberry was acquired by Scottsdale, Arizona-based Kahala Brands™, one of the fastest growing franchising companies in the world with a portfolio of 22 quick-service restaurant brands and approximately 2900 locations in 28 countries.
You know you love me. X0 X0, fro-yo girl.
Looking for more frozen yogurt news, discussion boards, and resources? Check out the International Frozen Yogurt Association website at http://internationalfrozenyogurt.com/. The IFYA is the independent voice of the frozen yogurt industry.
Here’s the official press release:
Pinkberry Goes Tropical this Summer with the New Lava Swirl Frozen Yogurt and Smoothie
SCOTTSDALE, Ariz., May 27, 2022 /PRNewswire/ -- Pinkberry® (www.Pinkberry.com) introduces the new Lava Swirl frozen yogurt and smoothie, now available in participating stores nationwide for a limited time until August 18, 2022.
Just in time for summertime temperatures, the new Lava Swirl frozen yogurt and smoothie bring instant refreshment and flavors reminiscent of a beachside vacation. Combining the flavors of fresh strawberries, juicy pineapple and tropical coconut, the new Lava Swirl evokes feelings of sipping on a smooth, cool strawberry piña colada. Featured toppings for this eye-catching frozen yogurt swirl include pineapple, coconut shavings, strawberry puree and whipped cream.
"We are excited to bring the new Lava Swirl flavor to our menu this summer," said Melissa Hubbell, senior director of marketing for Kahala Brands™, parent company of Pinkberry. "Guests can enjoy this tropical flavored treat in a frozen yogurt or a smoothie - it's the perfect way to stay cool on a warm day!"
At Pinkberry, guests can customize their swirl with a variety of toppings that include fresh, never frozen, fruit that is hand-cut in stores daily, along with premium granolas and nuts, specialty chocolates, and much more. Pinkberry is swirling with possibilities!
Promotional Flavor:
Lava Swirl
Promotional Combination:
Lava Swirl frozen yogurt topped with pineapple, coconut shavings, strawberry puree, and whipped cream
About Pinkberry
Pinkberry® launched in Los Angeles, CA in 2005 as the original brand that reinvented frozen yogurt. Today, over a decade later, Pinkberry continues to create great tasting treats with fresh ingredients in an experience comprised of distinctive product, outstanding service and inspirational design. At Pinkberry you can taste the difference of an uncompromising commitment to quality and freshness. Most recently, Pinkberry was acquired by Scottsdale, Arizona-based Kahala Brands™, one of the fastest growing franchising companies in the world with a portfolio of 22 quick-service restaurant brands and approximately 2900 locations in 28 countries.
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