Monday, October 21, 2019

National Frozen Yogurt Shop Owner Survey Closes on Wednesday, October 23



Fro-yo girl here. Time is running out to be part of the Third National (US) Frozen Yogurt Shop Owner Survey. The survey closes at midnight PST on Wednesday, October 23, 2019.


Take the Survey to Find Out How Your Shop Compares


Who should take the survey? The National Frozen Yogurt Shop Owner Survey is open to anyone who owns a business that serves frozen yogurt in the United States. Owners can sign up to receive the survey results while taking the survey. The results will help owners better understand how their shop compares to other shops. This year’s results will be compared to last year’s results.

The survey asks about shop performance, satisfaction with suppliers, operational practices, management, etc. The anonymous survey takes about 7 minutes to complete.

Take the survey now at https://tinyurl.com/3rdfroyoshopsurvey


Non-Shop Owners Can Share the Survey URL to See the Survey Results


Suppliers and others who are interested in the results but do not own a foodservice business that serves frozen yogurt can receive the survey results by sharing the IFYA’s pinned Facebook post (@froyoassociation) about the survey before the survey closes on October 21, 2019. After sharing the post, send the IFYA a private message with your email address.

Most 2018 survey respondents were optimistic about the future of their business, though they were concerned about rising costs, finding and keeping good employees, finding new customers, and the seasonality of frozen yogurt demand. In addition, they were also fairly satisfied with their suppliers, especially their soft serve mix suppliers.

The 2019 survey results should be available next month.

You know you love me. X0 X0, fro-yo girl.

Looking for more frozen yogurt news, discussion boards, and resources? Check out the 
International Frozen Yogurt Association website at http://internationalfrozenyogurt.com/. The IFYA is the independent voice of the frozen yogurt industry.


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