Fro-yo girl here. After enduring a grueling ten-month building renovation in late 2016-April 2017, 21 Choices reopened at its original location in Old Town Pasadena. And then it closed again at the end of last year!!! This time, the closure was accompanied by a move to the new food hall on Union Street. Pasadena froyo eaters, 21 Choices is back open! The soft opening started on Friday, October 4 and it continues this weekend. They were giving out free froyo on Friday night. And they're giving out free froyo (one small per person) today, Saturday, October 5. No mix-ins are available yet, but they'll be ready for mix-ins on Sunday.
The opening flavors are:
- French vanilla
- Belgian chocolate
- Baby Oreo
- Pumpkin spice
- (Non-Dairy) Build Me Up Buttercup
- (Non-Dairy) Strawberry Mango:
The new space is nice. You can’t miss it if you’re driving down Union or Fair Oaks. I spotted two marble slabs for mixing froyo with add-ins, soft serve machines and new vertical batch freezers. Yes, they have a new product called Crunchy Choices. It will feature a yogurt base with larger pieces of cookies, cake, and other add-ins. During my visit they didn’t have the toppings out. I wonder where all the toppings will go.
Soft serve prices: Small $4.25/ Medium $5.25/ Large $6.25
Welcome back, 21 Choices!
You know you love me. X0 X0, fro-yo girl.
* 21 CHOICES: 44 N Fair Oaks Ave., Pasadena, CA 91105
Looking for more frozen yogurt news, discussion boards, and resources? Check out the International Frozen Yogurt Association website at http://internationalfrozenyogurt.com/. The IFYA is the independent voice of the frozen yogurt industry.
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