Menchie’s and Peeps Bring You Marshmallow Mania

Fro-yo girl here. Happy March! Easter is coming early this year; it’s on March 27. Menchie’s has just introduced its newest flavor, Marshmallow Mania, inspired by PEEPS. PEEPS is the number one non-chocolate Easter candy brand.

The new PEEPS inspired flavor is sweet, creamy and bright yellow to match PEEPS signature color. As part of Marshmallow Mania, Menchie’s is also offering a limited time only topping, yellow Marshmallow PEEPS Chicks. Select Menchie’s locations will have a PEEPS froyo cake.

There’s also a Marshmallow Mania Sweepstakes. Prizes include free froyo for a year, a Giant PEEPS Plus or Menchie’s gift cards. Visit Marshmallowpeeps.com for your chance to win.

The Marshmallow Mania is sweet and creamy, and the marshmallow flavor is mild enough that it should go well with any topping. The flavor is nonfat and while sweet, it’s not cloying.

Recommended toppings: Nilla wafers, rainbow sprinkles, frosted animal cookies, Magic shell

Since March also happens to be National Peanut Month, Menchie’s has brought back the popular Reese’s Peanut Butter Cup flavor as a featured flavor of the month.

“From March 1st to March 31st, Menchie’s locations will be “PEEPed” out with the addition of a creamy marshmallow flavored frozen yogurt inspired by PEEPS®. Snack size PEEPS® Chicks will be available as a topping - for fans who really want to show off their PEEPSONALITY®. And as if it couldn’t get any more PEEPS®-a-licious, a Marshmallow Mania Froyo Cake topped with PEEPS® will also be available at participating Menchie’s stores, starting at 190 calories per serving, so you can have your cake and eat it too!”

You know you love me. X0 X0, fro-yo girl.

Looking for more frozen yogurt news, discussion boards, and resources? Check out the International Frozen Yogurt Association website at http://internationalfrozenyogurt.com/. The IFYA is the independent voice of the frozen yogurt industry.