Yogurtland Fan Choice Awards Promotion Begins, Birthday Cupcake Batter Wins Best All Around

Fro-yo girl here. The Fan Choice Awards promotion began today with the announcement of two fan favorite winners: Best All Around winner, Birthday Cupcake Batter and Best Newcomer, Carrot Cake. Congratulations to Birthday Cupcake Batter, which will be available at participating Yogurtland shops throughout the promotion (Jan. 6 - March 2), and Carrot Cake (which is in stores now and will remain while supplies last). Each week one new winning flavor will be revealed and featured at Yogurtland locations.

The new signs are up and they look quite glamorous. Each flavor comes with an acceptance speech (cute).

A message from Birthday Cupcake Batter: “You like me, you really like me! I’d like to thank all the fan for helping me keep the celebration alive with my sweet, buttery-smooth, yellow-cupcake-batter flavor! For all the real flavors out there, culinary dreams do come true.”

A message from Carrot Cake: “It’s not easy being new. Thank you all so much for recognizing my fresh-from-the-bakery deliciousness. I couldn’t have done it without real carrots, hand-selected spices, and real cream cheese frosting.” I don’t like carrot cake but I do like carrot cake froyo, it’s indulgent and spicy, but not as heavy as the real thing.

I’ve included official press release with additional details below.

You know you love me. X0 X0, fro-yo girl.

Looking for more frozen yogurt news, discussion boards, and resources? Check out the International Frozen Yogurt Association website at http://internationalfrozenyogurt.com/. The IFYA is the independent voice of the frozen yogurt industry.

And the Winner Is…Yogurtland’s Fan Choice Awards Celebrate Yogurt Yumminess

(IRVINE, CA) Jan. 6, 2014 – Tens of thousands of frozen yogurt fans across the country have voted with their taste buds and the results are in. Today, Yogurtland is pleased to announce the winning flavors of its inaugural Fan Choice Awards that celebrate the best in frozen yogurt yumminess.

“Our fans are passionate about their favorite flavors, and they couldn’t wait to tell us what they liked best. Now we are excited to bring these flavors back for a ‘raspberry’ carpet celebration of flavor,” said Charlotte Lucich, Yogurtland director of marketing.

Yogurtland fans selected their favorite flavors in nine categories, and the winning flavors will be revealed, one per week, in stores each week beginning January 6 with the final winning flavor announced on February 24. The Best All-Around winning frozen yogurt flavor, Birthday Cupcake Batter, will be served at all participating stores throughout the promotion. The award for Best Newcomer flavor goes to Carrot Cake, which will be available beginning January 6, while supplies last.

The other categories include:

Best Tart– to be announced January 13

Most Exotic – to be announced January 20

Best Bakery – to be announced January 27

Best “Bring It Back Flavor”– to be announced February 3

Best Chocolate – to be announced February 10, just in time for Valentine’s Day

Best Sorbet – to be announced February 17

Most Refreshing – to be announced February 24

“Yogurtland’s hand-crafted flavors, passionately made with real ingredients, are the center of our fan experience,” added Lucich. “We travel the world to find just the perfect real ingredients, and our fans can taste the difference. The Fan Choice Awards gave them a chance to share their opinion, and share they did!”

The Yogurtland Difference

Separating Yogurtland from competitors is the company’s team of flavorologists, who develop the proprietary recipes for the brand’s more than 80 different and customized flavors. Whether traditional or exotic, each flavor uses real ingredients sourced from their original locations. By controlling the entire frozen yogurt making process, Yogurtland has raised the standards for flavors and quality to new heights and much to the delight of millions of fans.

Naturally occurring calcium makes Yogurtland yogurt a healthful, refreshing treat. All of Yogurtland’s frozen yogurt flavors meet the National Yogurt Association Criteria for “live and active culture frozen yogurt” and are produced in a kosher-certified facility.Yogurtland features non- and low-fat yogurt flavors as well as non-dairy and no sugar added choices.

Presently there 265 locations across the U.S., Australia, Guam, Mexico and Venezuela with more than 50 additional locations scheduled to open over the next six months. For more information, visit http://www.yogurt-land.com or http://www.facebook.com/yogurtland.