Tracking frozen yogurt, with a focus on California. For more frozen yogurt coverage, check out the International Frozen Yogurt Association (IFYA) at internationalfrozenyogurt.com
Saturday, May 1, 2010
Tuttimelon Blackhawk Grand Opening Coverage
Fro-yo girl here. Today Tuttimelon Bear and I were in Danville, for the grand opening of Tuttimelon and we're here to report on an exciting day of fro-yo. Tuttimelon unveiled a new look, extra cute. There were signs of cuteness everywhere, including pink walls with cutesy images in white (smiling fruit, the Tuttimobile, smiling fro-yo cups, smiling toast), a lamp shaped like a green apple!, fro-yo machine signs with smiling fro-yo cups and more. They even have signature Tuttimelon napkins now. The seating is colorful and modern. I still love those hanging lacy white globe lamps.
The doors opened around 1:20 PM and I have a picture of the first person (a young girl, she was with her family). The first 50 people received the cutest door prize yet, a Tuttimelon cell phone charm. Each charm featured two cups of fro-yo and a gelato cone. The cups say Tuttimelon. They had different flavors. To control the flow, 5 people were let in at a time. Each person received a small cup which they could fill to their heart's content with 8 flavors of fro-yo (chocolate, vanilla, taro, guava, strawberry, pomegranate, original tart, mango) and toppings (jellies, fresh fruit, syrups, nuts, mochi, cookies, candy, cereal, chips). This location also has 24 flavors of gelato, made by Tuttimelon.
The line was really long! Longer than I expected. Fro-yo was free till 3 PM. Then at 3:15 PM, they had the prize raffle. I didn't get to see it because I was helping out inside the store. I heard a 5 year old boy won the grand prize, the Apple iPad. They also gave out a Nintendo DSI and fro-yo gift cards.
It was interesting to see people's fro-yo creations but many of them were just ugly. Still, you could see that they really enjoyed adding toppings. I had expert swirling help and my creation looked much more appetizing.
You know you love me. X0 X0, fro-yo girl.
* TUTTIMELON BLACKHAWK: 3454 Blackhawk Rd, Danville, CA
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